A UK sailing weekend to get out on the water in a relaxed and friendly atmosphere.
By Dr M.Marshall PhD IOL & J.Scoble BSc SRM
The study aimed to determine what allegedly Jaffa style cakes will be fed to future crews on their sailing holidays.
Su and John reserve the right to stock any style of allegedly Jaffa style cake and completely ignore the results of this study.
This study involved a blind tasting of two different brands of allegedly Jaffa style cakes. No touching, smelling, sniffing, sucking or otherwise sensing means was allowed other than taste.
Each participant rated the allegedly Jaffa style cake on the following three criteria –
Participants were advised of the following possible side effects:
Participation in this study did not affect the standard of catering provision provided by Trinovante.
However, participants were warned that any negative publicity as a result of the study might result in the removal of
Participants were free to withdraw from the study at any time provided they gave ten days written notice in a language other than English excluding Anglo Saxon, Sanskrit and Gibberish.
The withdrawal did not affect their statutory rights or human rights under the Geneva convention as long as they were within 12 nautical miles of the shore
Seven participants were involved in the Jaffa Cake tasting study.
An overwhelming 71.4% gave preference for the Tesco Everyday Value supermarket own brand
28.6% did not have a preference
None preferred the leading brand of Mc Vities Jaffa Cake. Howard, who had supplied the Mc Vities from his huge private supply of chocolate and cakes was astonished he himself could not tell the difference
This study was restricted to two brands of alleged Jaffa style cake because that’s all we had.
A more comprehensive review will take place at a later date.
The senses of the limited number of study participants may all have been hindered by 13 days at sea with too much tea (first mate and skipper say is it possible to have too much tea? We don’t think so!).
The findings implied that all future supplies onboard Trinovante will continue to be of the value supermarket own Jaffa style cakes.
However, all participants involved in this study were all Jaffa’ed out and could not face any further Jaffa style cakes on the rest of their voyage.